I know it's an ad, but I love this hand-painted sign nonetheless (found in Brooklyn, perhaps Williamsburg, if I recall my weekend meanderings correctly). It lacks the vibrant colors of the Limca and Coke visuals defining the urban imagination in India, but olde tyme fishing with a whiskey bottle? Words can't describe how awesome I find this.
That said, India isn't averse to eye-catching billboards for booze. Attaching a picture of one of the ubiquitous mountain billboards for Himachal Pradesh fruit wine; I love how the juice bar is requesting a bit of a tipple (god knows it's cooler than hippies here requesting a shot of wheat grass in their damned bougie pina colada smoothies!).